What is a Trademark?
A trademark is a company's most valuable asset — it’s what separates one business from any other, creates customer loyalty, and establishes its brand.
The modern economy is flooded with companies vying for our attention, and the most successful firms have ubiquitous brand identity — trademarked names, logos, and slogans that serve to represent a company’s products and services, signify a consistency in quality, and attract and maintain new business.
Why File with Us?
We are an experienced team of licensed attorneys, ready to help you establish and protect the identity of your business — offering a range of services to register and fight for your company's trademarks.
Branded Counsel provides:
Protection for your intellectual property
Convenient access to a licensed attorney
Affordable flat rates without any hidden fees
Trademark Filing Flat Rate: $500 + USPTO Filing Fee
Includes:
USPTO Search Report
Attorney Consultation
USPTO Trademark Application, Preparation and Filing
Communication with USPTO Regarding your Application
Fill Out for a Free Trademark Consultation!
Benefits of Trademark Registration
Registering your mark gives you a legally enforceable exclusive right to sell products and services associated with your brand identity in the marketplace. This means that you won’t have to worry about changing your business’ name and logo after you’ve invested capital in production, packaging, and advertising. It also prohibits other companies from using your marks — giving you the legal right to protect your brand against dilution and knock-offs.
What We Do
Should you choose to entrust your brand identity with Branded Counsel, you will benefit from the personalized service of one of our experienced attorneys. We are ready to shepherd your trademark from initial search and clearance, through registration and maintenance, to protection against potential infringement.
Trademark Search and Clearance
To begin the process, we offer all of our clients a comprehensive search of the United States Patent and Trademark Office (USPTO) database in order to ensure the availability of a desired mark.
You don’t want to invest in a brand identity — a company name, logo, or slogan — only to find that someone is already using marks that are similar to your own. It’s much easier to change your brand identity before launching a product or service than to spend time and money going back to the drawing board. Rebranding is expensive, and it kills customer goodwill.
An attorney from Branded Counsel will analyze the national registry of existing and pending trademarks, and offer legal advice as to the viability of your desired marks. And if we do find a problem, we can often offer solutions.
Trademark Registration
Once you are satisfied with the results of your trademark search, an attorney from Branded Counsel will file a trademark application on your behalf, in the appropriate international class(es).
Trademark Office Actions
Trademark applications are often met with challenges from examining attorneys at the USPTO. These formal challenges are known as Office Actions, and they can pose a serious threat to the viability of your trademark registration. If you find yourself facing an Office Action, don’t fret — our attorneys have years of experience filing successful Office Action Responses on behalf of our clients in order to overcome these challenges and get their applications back on track.
Trademark Maintenance and Monitoring
Once a trademark has been successfully registered, our attorneys are ready to help you make sure it is properly maintained. We can advise you on any filings that need to be made, and make sure they are completed properly and on time.
We also offer services to help you monitor the trademark database to protect against potential infringers on your mark(s).
Other Trademark Services
In addition to comprehensive trademark search, registration and maintenance services, we help brand owners with trademark licensing, trademark cease and desist letters, and trademark assignment.
Feel free to give us a call to find out which services are right for you and your business!
